Yūhei Murota created the original character designs. The original plan for the story was written by Sakurako Kimino, who also writes short stories and light novels for Love Live!.

The project officially began with the August 2010 issue of Dengeki G's Magazine, which introduced the story, characters, and a more detailed explanation of the project. Love Live! School Idol Project was first announced in the July 2010 issue of ASCII Media Works' Dengeki G's Magazine, which revealed that the magazine would be collaborating with the anime studio Sunrise and the music label Lantis to co-produce the project. Love Live! Nijigasaki High School Idol Club However, participation in the event is very prestigious, and any group that wins the competition is afforded legendary status.įranchise history Year introduced 2010 Due to the highly competitive nature of the Love Live competition, some school idols opt not to attempt entry and simply take part in performing at other events. The size of these groups can range anywhere from solo idols to groups with nine or more members. The ultimate school idol competition featuring the best groups in Japan is called Love Live, and entry into the competition is determined by the popularity of each group. Top-class groups are very popular among fans of school idols, aided in part by exposure in magazines and other media, in addition to merchandise of school idols sold in shops catering to otaku-related items. Other activities include designing their own costumes, as well as filming promotional videos and music videos. The rhythm game series Love Live! School Idol Festival features characters across multiple Love Live! titles.Įach title in the Love Live! franchise focuses on groups of teenage schoolgirls who become 'school idols' as an extracurricular activity, and their main activities involve singing and choreographed dancing to self- written songs they perform at concerts or other music events. Starting in June 2010 with Love Live! School Idol Project, the franchise has seen multiple anime television series, two anime films, light novels, manga, and video games. Each of the individual titles within the franchise revolve around teenage girls who become 'school idols'. Love Live! School Idol Project Series is a Japanese multimedia project created by Hajime Yatate and Sakurako Kimino and co-produced by Kadokawa through ASCII Media Works Bandai Namco Music Live through music label Lantis and animation studio Bandai Namco Filmworks (formerly known as Sunrise). Kadokawa Corporation ( ASCII Media Works).

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